Trademark Kitchens
A Custom Trade Portal Built Around How a Kitchen Manufacturer Actually Operates.
Key results
Trademark Kitchens is a B2B kitchen manufacturer supplying trade customers — builders, developers, and kitchen fitters who need a fast, reliable ordering experience that fits their workflow. Off-the-shelf e-commerce platforms weren't going to cut it. They needed something built around the way their business actually works. That's what we delivered.
Opportunity
B2B e-commerce has different requirements to consumer retail. Trade customers need account management, trade pricing, bulk ordering, and a buying experience that respects how they work — not one that forces them to adapt to a generic platform. Trademark Kitchens had the product range and the customer base. The opportunity was to give those customers a digital ordering channel that matched the professionalism of the product.
Solution
- —Custom platform architecture: Built specifically around Trademark's product catalogue, trade pricing structure, and order management process — not adapted from a consumer template
- —Trade account management: Login system with account-specific pricing, order history, and reordering functionality built for how trade buyers actually purchase
- —Product catalogue: Clean, professional product presentation designed for specification and ordering — not browsing
- —UX designed for efficiency: Trade customers are busy. The portal was designed to get them in, find what they need, and place an order as quickly as possible
Results
- •Fully operational custom trade portal — giving Trademark's trade customers a professional digital ordering channel
- •Built around their workflow — not the other way around
- •Scalable platform — structured to grow as their product range and customer base expands
A platform that works the way the business does.